Lucire
The global fashion magazine July 22, 2024 
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Deadly Ponies débuts men’s range with classic, refined bags


News

June 10, 2015/5.04



Finally after weeks of hints and sneak peeks, Deadly Ponies has released its first men’s range. For years, Deadly Ponies was known for its sleek, classic and ever-so-edgy bags that were a must for almost all women. Though these bags are arguably a unisex style, the average man needs a bit more functionality for his everyday life. This is where the new collection comes in, with four classic designs coming only in black; these are perfect for whatever your needs might be.
   ‘I set about designing a men’s range knowing the expectations would be high. The result is a collection that balances the needs of a classic Australasian guy with refined European styling,’ says Liam Bowden, the label’s creative director.
   Deadly Ponies has taken four classic men’s bags we have known and loved for years, and reinvented them to create a new look that speaks more to them as a brand. Each bag has the signature Deadly Ponies look, with New Zealand leather, brass hardware and, of course, the gold stamped logo. Each bag is named after a comic book hero to give the bags a fun, kid-like mentality.
   The first bag is the Comet satchel, which has a professional but relaxed look with its soft leather. Then there are the Zorro briefcase and the Phantom duffle, which are modern interpretations on traditional styles. Last but definitely not least, the Ranger rucksack (right), an effortlessly cool overnight bag with Deadly Ponies’ famous statement zip going around the circumference of it, making the bag more youthful and edgy than the previous three. Though these are advertised as men’s bags these would make a staple in anyone’s closet, whether man or woman.—Fenella Clarke




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Categories
fashion / Lucire / New Zealand / tendances / trend
Filed by Fenella Clarke

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