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News in brief: Vidal Sassoon launches Infra Radiance Hot Air Styler; polarized lenses are in at Sunglass Hut


News

August 22, 2015/13.44



Polarized sunglasses are the trend for the southern spring–summer 2015–16, says Sunglass Hut—and it’s a prediction we agree with.
   Polarized lenses help with contrast, clarity and colour perception, but perhaps most importantly, they reduce reflections and minimize glare. The lenses contain a filter that blocks almost all glare, which can be eight times more intense than sunlight. It’s an especially important function in the harsh antipodean sunlight.
   The retailer notes that while the lenses are more commonly associated with sport, they are hitting the consumer market more widely, and 50 per cent of its range is now available with them.
   Prada, Ray-Ban, Dolce & Gabbana, Versace and Vogue Eyewear are among the brands offered with polarized lenses by the Luxottica-owned retail group.
   Vidal Sassoon is adding the Infra Radiance Hot Air Styler to its range, which cleverly combines a styling brush and hair-drier in a single device. It adds infrared heat with the standard airflow through its 38 mm thermal brush, helping to heat the hair more evenly and preserve its natural moisture. There’s a soft, rubberized handle to help with grip, and a swivel cord for ease of use at home or at the office. With a retail price of £34·99, the Vidal Sassoon Infra Radiance Hot Air Styler hits UK retailers, including Boots, Tesco and Asda, in September.


Above Adriana Lima models Vogue Eyewear for spring 2015.


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Filed by Lucire staff

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