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The global fashion magazine August 9, 2022 



 

Jaguar launches E-Pace by breaking record—David Gandy, Sienna Miller, Winnie Harlow help promote new model


NEWS Jaguar enters the compact crossover game, with the E-Pace styled after the E-type sports’ car, and breaks a Guinness record at launch
July 13, 2017/22.46




Nick Dimbleby; Antonio Salgado

Jaguar has announced its platform counterpart to the Land Rover Discovery Sport and Range Rover Evoque, dubbed the E-Pace. The launch at ExCeL London saw the E-Pace enter the Guinness World Record books with a bang.
   Terry Grant, who holds 21 Guinness World Records’ titles, achieved a barrel roll, leaping 15·3 m and 270 degrees, not unlike the famous scene in the James Bond film The Man with the Golden Gun.
   Unlike the film, Grant did the stunt with a standard, production-line E-Pace.
   Grant had a 160 m run-up to the ramp and experienced 5·5 g during the roll.
   The stunt required extensive computer programming and CAD modelling.
   Grant now holds the record for the furthest barrel roll in a production vehicle.
   Celebrities such as David Gandy, Vicky McClure, Winnie Harlow, Lady Mary Charteris and Jaime Winstone lent their presence to the E-Pace official launch, Sienna Miller was the VIP at a pre-launch event, while Pete Tong and the Heritage Orchestra performed the Ibiza Classics at the official première at ExCeL. Tong collaborated with Raye to perform ‘You Don’t Know Me’ by Jax Jones at the event.
   Jaguar has been mindful to have the E-Pace take its styling cues from the F-type, rather than the larger F-Pace SUV. First, it signals the car’s sporting intent, despite being based on a front-wheel-drive platform. Secondly, it demonstrates that Jaguar, unlike its chief German rivals, is not wedded to a single “face”: a Jaguar is signalled by its proportions and design more than what the grille up front conveys.
   This technique has been employed before: in the 1950s, Jaguar created its 2·4 saloon (later retrospectively named the Mk I) by using styling cues from its successful XK120 sports’ car.
   Inside, the E-Pace has 4G wifi and a large central touchscreen as standard. The retail price begins at £28,500, with orders commencing online now for UK customers.


The Jaguar E-Pace Guinness World Record barrel roll by Lucire












Peter Macdiarmid, Nick Dimbleby, Anthony Cullen









David M. Benett


David Gandy at the Jaguar E-Pace launch by Lucire


Winnie Harlow at Jaguar E-Pace launch by Lucire


Terry Grant on barrel-rolling the Jaguar E-Pace by Lucire


Jaguar design boss Ian Callum on the E-Pace by Lucire

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