Lucire
The global fashion magazine June 20, 2025 
Out now: Lucire issue 51, with free postage for UK

Volvo: a history of motorsport

July 1, 2009/13.07

Volvo has been involved in motor racing since 1928. With a Volvo review coming up in Lucire, we thought it would be interesting to delve back into the Swedish car maker’s history. While people know Volvo for safety, it has been very successful in competition over the last 80-plus years. You may also like Volvo […]

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Jimmy Choo is H&M’s next guest designer

June 17, 2009/13.23

Magnus Magnusson Top: H&M’s Margareta van den Bosch and Jimmy Choo’s Tamara Mellon. Centre: Van den Bosch and Mellon with a model wearing items from the Jimmy Choo for H&M range. Above: Shoes from the range. After collaborating with Stella McCartney, Karl Lagerfeld, Viktor & Rolf, Roberto Cavalli, Comme des Garçons and Matthew Williamson, Hennes […]

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Saab can reach for the sun, under Christian von Koenigsegg

June 16, 2009/13.17

[Cross-posted] I never expected this a few years ago, but a few weeks ago, it was becoming more likely: Koenigsegg will buy Saab, says The New York Times.    GM and Koenigsegg say there is now a memorandum of understanding, contingent on loans from the European Investment Bank, guaranteed by the Swedish government.    I […]

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Volvo and Vattenfall plan plug-in hybrid, using sustainable electricity

June 6, 2009/10.23

Plug-in hybrids are getting a lot of news lately, and Volvo is the latest to make an announcement. Teaming up with Swedish energy company Vattenfall, the car maker plans a 2012 plug-in hybrid. Vattenfall itself plans to generate the electricity sustainably.    The companies say that the plug-in hybrids would cost €3 per 100 km […]

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Saab’s Jan Åke Jonsson speaks out

June 2, 2009/12.50

With all the worry about GM going into Chapter 11, Saab boss Jan Åke Jonsson responded, to say all was on track for his company finding a financially strong buyer.    One of the individuals named to date has been Christian von Koenigsegg. While some of the media are saying that he would be an […]

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Azra Duliman is Miss Sweden 2009

May 19, 2009/11.47

Azra Duliman is the new Miss Sweden 2009, crowned on May 15 at the Scandinavian Congress of Entrepreneurship and Innovation.    Duliman is a 23-year‐old law student from Stockholm, with experience from working with young immigrants and engaged in human rights. She has a multicultural background, and said she would take the opportunity to spread […]

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Official Miss Sweden barred from Miss Universe, says pageant

April 23, 2009/13.31

The official winner of the Miss Sweden pageant will not be permitted to enter Miss Universe.    Panos Papadopoulos, director of the official Miss Sweden pageant, has tried over the last several years to modernize the event, and says that the effort required to do that put Sweden’s entry at odds with the outmoded ideas […]

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Miss Sweden’s Kiwi connections

April 9, 2009/11.29

Lucire publisher Jack Yan is judging two beauty pageants this year: both Miss Universe New Zealand, at which he has served since 2007, and Miss Sweden.    Mr Yan chairs the international jury currently reviewing the résumés of the Miss Sweden entrants before the winner is voted by the Swedish public.    There’s another Kiwi […]

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BMW gives X5 and X6 the M treatment

April 8, 2009/4.59

When Hummer is the least fashionable brand on the planet, other SUV manufacturers can take one of two directions: trim down and look responsible, or go sporty and offer those who don’t mind poorer mpg figures a real alternative. BMW has taken the latter.    The München-based company couldn’t exactly stop its model plans, and […]

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Matthew Williamson explains his collection for H&M

April 4, 2009/9.37

Complementing our story on Matthew Williamson’s collection for H&M, Lucire TV features video where the designer himself talks about his ideas, and how he took his iconic pieces and revisited them for the Swedish retailer. You may also like Simone Rocha is H&M’s next designer collaboration Matthew Williamson is H&M’s next guest designer Baz Luhrmann’s […]

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