H&M turns Romanian, with first store at AFI Palace Cotroceni
Thousands of fashion lovers gathered in front of Romania’s first H&M store at AFI Palace Cotroceni to commemorate its opening on March 25. The two-storey, 1,700 m² store is now open for Romanian customers to discover the latest trends and timeless classics. The ribbon was cut by Karl-Johan Persson, CEO, and Carlos Duarte, Country […]
H&M launches latest UNICEF campaign with children’s T-shirt
Hennes & Mauritz will contribute to UNICEF with a children’s T-shirt in 100 per cent organic cotton, to be sold from March 31 in Sweden. Twenty per cent of the T-shirts’ sales will be donated. The unisex T-shirt is available for Kr 79,50 in H&M’s children’s department, fitting sizes 86 to 128. […]
H&M creates 2011 collection for Fashion Against Aids
Cecilia Carlstedt Hennes & Mauritz has created a sporty Unisex collection as part of its contribution to Fashion Against Aids (FAA). The collection is available from H&M’s Divided department from April 26, with 25 per cent of sales donated to youth HIV–Aids projects around the world. The emphasis on the collection is for […]
H&M announces Conscious Collection for spring ’11
Hennes & Mauritz has announced its Conscious Collection, a sustainable range launching April 14 at all its stores. The company says the range is made from environmentally sound materials including organic cotton, Tencel and recycled polyester. It will be combined with lace, broderie anglaise, frills and draping. The range is heavy on white, […]
H&M teams up with Swedish Hasbeens, offering ’70s-style clogs
Mattias Bardå Above Ann-Sofie Johansson, H&M’s head of design, and Emy Blixt, founder and designer of Swedish Hasbeens. Below The three spring–summer styles from Hasbeens for H&M and their various colour schemes. Hennes & Mauritz will distribute Swedish Hasbeens, a cult shoe label selling wooden-soled clogs. With customers favouring hand-made items and appreciating craft […]
COS to open store in Stockholm this summer
Above COS executive Pernilla Wohlfahrt. COS (Collection of Style), which launched in London in 2007, will open this summer at Biblioteksgatan, Stockholm. Part of the Swedish Hennes & Mauritz group, COS was created to offer understated high fashion at an affordable price. ‘COS offers reinvented classics, wardrobe essentials and timeless design that is made […]
Fashion blogger, Elin Kling, gets her own collection at H&M
Peter Gehrke Elin Kling, the Swedish style consultant and blogger, is collaborating with Hennes & Mauritz over an exclusive collection, to be sold in Sweden only. Ms Kling’s collection will be launched on February 3 and will be sold in 10 stores in Stockholm, Göteborg, Malmö, and Uppsala. Ten per cent of each sale […]
Lanvin for H&M’s NYC couture show and Alexandra Owen lead our fashion coverage
Dan Lecca There are two great fashion stories in the features’ part of the Lucire site today, each on top labels in their respective countries. Above are photographs, by Dan Lecca for Hennes & Mauritz, of the Lanvin Loves H&M haute couture show at the Pierre Hotel in New York on Thursday night. The […]
Hennes & Mauritz collaborates with Lanvin
Paolo Roversi The mystery designer in the Hennes & Mauritz video shown a few days ago at Lucire has been revealed as Lanvin menswear designer Lucas Ossendrijver. Ossendrijver and Lanvin artistic director Alber Elbaz are the two who will play a part in H&M’s designer collaboration this autumn. Elbaz, presumably, designed the womenswear […]
Hennes & Mauritz has released a 23-second video featuring the next top designer with whom it will collaborate. It’s strictly a teaser and does not show the designer’s face. Any guesses out there? The collection is released September 9. You may also like Johanna Ortiz × H&M: full collection to drop on March 12 […]
