Lucire
The global fashion magazine April 29, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Enlever le pied de l’accélérateur

August 8, 2022/4.19

Les consommateurs ont beau dire qu’ils n’aiment pas la fast fashion, la réalité est que des plateformes comme Shein gagnent des millions, la génération Z constituant un marché souvent coopératif, écrit Jack Yan […]

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The people of Lucire

June 23, 2022/13.11

In another entry for our 25th anniversary, Jack Yan recalls some of the people who helped get us to this milestone […]

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Publisher’s picks: a selection of our favourite Lucire print covers

March 11, 2022/20.21

With our 25th anniversary, I’ve been wanting to look back through some of our shoots. Originally I had the idea of looking back at our favourite photographers, but that proved impossible, as there are so many styles and approaches that we can’t fairly rank one above another. In the overwhelming majority of cases, we’ve loved […]

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Noting the changes behind the scenes

February 13, 2022/12.16

  It’s so nice to see Kayane Mahrejian, the subject of our latest fashion feature on the Lucire website, enjoy her copy of Lucire KSA, where her story first appeared. Thank you for sharing this tastefully arranged photo with your Instagram followers.   As some of you have noticed, this site is working more smoothly […]

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Welcome to our 25th anniversary year

January 3, 2022/12.30

  This year, 2022, marks our 25th anniversary. It is a landmark, and we’ve been incredibly blessed to have made it to a quarter-century. When I started Lucire I had hoped it would be around in 2022 and beyond, but I couldn’t have foreseen the many changes on our planet over the last 25 years. […]

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Are these the trends we’ll remember the 2020s by?

May 12, 2021/23.35

A fashion magazine seems to have a few roles. The first is to create a record of trends, not just reporting on them but preempting them, as a snapshot of where society is at any given moment. The second is arguably to chart culture itself, and just what the Zeitgeist is.    If the articles […]

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