Lucire
The global fashion magazine April 26, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Protest shows spring–summer ’22 as it advances its sustainability goals

April 21, 2022/11.30

  Dutch brand Protest has been promoting its green credentials lately, with its Green Up initiative. The company says it has divided its journey to sustainability into achievable milestones, with new fabrics and a greater proportion of its range made from recycled fabrics this season. Protest has increased its use of recycled polyester, made from […]

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Protest Sportswear releases fourth Green Up challenge: cleaning up Costa Rica

June 23, 2021/0.41

Protest Sportswear is walking the talk with two surfers—Alazne Aurrekoetxea and Laura Coviella—heading to Costa Rica to help clean up the shores as part of their Green Up the Ocean project.    They helped with the efforts to collect single-use bottles, and tied them together with some bamboo and turned them into a “green” board. […]

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Backyard or beach, Protest Sportswear shows the spirit of travel for summer ’21

May 27, 2021/11.34

Protest Sportswear shows that you can’t stop imagination from travelling to exotic locales, whether you’re destined for the backyard or the beach. And for summer 2021, it’s the shores of Bali and Hawai‘i that beckon, with the Dutch brand’s range of dresses, bikinis and other essentials.    Key to this season are a number of […]

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My computer thinks I am a woman

March 14, 2020/18.04

My computer thinks I am a woman. I found out quite a long time ago, but it was mostly just a funny topic for small-talk between friends. How did I recognize this about my computer? Sometimes via the feminine form of address though Google Translate, sometimes by ‘Merci, Mademoiselle Dmitry Kostyukov d’avoir acheté votre TGV […]

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Doutzen Kroes launches latest Hunkemöller swimwear, helping to save elephants

April 26, 2019/12.08

Hunkemöller Dutch model Doutzen Kroes has continued to work with Hunkemöller, releasing her latest collection of Doutzen’s Stories swimwear.    The latest collection has a responsible angle: Kroes designed the Gold Goddess bikini, with 50 per cent of the profits being donated to Knot on My Planet, a cause that she has supported for several […]

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Irina Shayk, and blog and Instagram influencers model for Intimissimi, Hunkemöller

March 14, 2019/11.18

Irina Shayk appears in Intimissimi’s new commercials for its Wool-Silk and Ultralight Cashmere ranges.    The new ranges feature silk pyjamas, loose shirts, sports tops and track pants, and long tops that can be worn as dresses. Colours are muted, with blacks, whites and mauves.    Chiara Ferragni of The Blonde Salad appears in a […]

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Hunkemöller previews Doutzen Kroes in sportswear photo shoot

November 28, 2018/12.37

Doutzen Kroes fans can rejoice if they’re enjoying her work for Dutch label Hunkemöller.    Originally signed for two years in September 2016, Hunkemöller has said that Kroes will promote its next sportswear range due out at the end of December.    The company released previews last week from the shoot by London-based photographer Jouke […]

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