The ﬁfth Fitting Room will move from its traditional home of Madrid to Barcelona on July 14, at the B-Hotel in the Plaza España. It will take place at roughly the same time as the Brandery, the trade show of urban and contemporary fashion in Barcelona.
As in Madrid, the event takes place inside hotel rooms, with each one decorated by the exhibiting designer or artist.
The Brandery will be held at the Fira Barcelona, across the road from the B-Hotel, on July 13–15.
The two events have partnered in the past. Ten store managers will attend the Fitting Room to choose at least one participant for each store, according to the organizers, while the Brandery will choose a participant for a 9 m² stand at its next winter showroom. (The most recent winner was Salvador Bachiller.)