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Coachella west: rocking at Debbie Durkin’s Rock ’n’ Rolla Ecoluxe Lounge at the Avalon


April 21, 2015/7.13

The Emmy Awards kick off the protracted fall—winter “award show season”, and of course, Emmys’ week would never be a true pre-party without the presence of Debbie Durkin (@producerdeb on Twitter), noted sustainable TV–film product-placement professional. However, as the MTV Movie Awards and the internationally covered Coachella music festival outside Palm Springs, Calif. mark the unofficial but “may-as-well” start of Hollywood’s protracted summer, Durkin was not going to let an opportunity to throw a memorable party pass.
   Though there were many sideshows at Coachella 2015 on the concert grounds and in nearby hotels and restaurants, Durkin wisely decided to stage her rock-themed Rock ’n’ Rolla Ecoluxe Lounge (hashtag #EcoLuxeLounge) at the Avalon in Hollywood in advance of the maddening crowds headed east to the Coachella Valley.
   Choices Recovery was the headlining charity, while DJ Mike Shay of Superbox Music and Vanderpump Rules provided the ambient sounds. Celebs and VIPs indulged in sweets from Sugar and Spyked, tattoos by Adam Daniel and a motorcycle display courtesy of Nash Motorcycles, make-up touches by celebrity make-up artist Victoria Rowe and hairstyling from Stephanie Martinez. Durkin’s guests enjoyed a spread that would be right at home at Coachella, including burgers from Fresh & Meaty and award-winning beer from Beachwood BBQ & Brewing, served in sustainable tableware from Repurpose Compostables.
   Hopeful festival-goers picked up Brazilian yoga jumpsuits from Shama Jade, jewellery from Stage Men’s Collection and Glamarella Junk, glamping vacations to Moab and Glacier National Forest from Under Canvas, played with Custos in the celebrity pet lounge from Camp Run-a-Mutt and Letters to The Universe teens-on-tour collected letters from celebrities to generate a connection with self, others and the universe!
   Refreshing drinks were served from Icebox Water, True Toniqs, and Slim Chiller (cocktails and popsicles), and attendees took home a gift bag filled with items from Modern Oats, Barefoot Athletic Company, Fullips, Santa Fe Soul and more!
   Chase Masterson (The Flash, Star Trek) and Herman Moore (retired NFL wide receiver, Detroit Lions) helped spread word about Choices Recovery and create awareness about addiction in Hollywood while interviewing red carpet arrivals and enjoying their Sweet Choices candy bar, courtesy of Infiniti Sweets.
   Film and Television personalities and notables from the cast of Vanderpump Rules, Kendra on Top, Here Comes Honey Boo Boo, The Goldbergs and more stopped by Ecoluxe Lounge for an unforgettable day. Notable attendees included: Alana Thompson, a.k.a. Honey Boo Boo, and Mama June Shannon (Here Comes Honey Boo Boo); Scheana Marie Shay, Tom Sandoval, Ariana Madix, Kristen Doute, James Kennedy, Tom Schwartz and Peter Madrigal (Vanderpump Rules); Jessica Hall (Kendra on Top); Octavius Johnson (Ray Donovan); Sabina Gadecki (Entourage: the Movie); Scott Bailey (The Bay); Dexter Darden (The Maze Runner); Lexi Ainsworth (Emmy nominee, General Hospital); Ken Davitian (Borat); Monty Greer (MTV’s Awkward); Barbara Alyn Woods (One Tree Hill) with daughters Natalie Alyn Lind (The Goldbergs), Alyvia Alyn Lind (The Young and the Restless) and Emily Alyn Lind (Revenge).
   The encore set for the festival-like gathering was staged at hot Hollywood nightspot Bardot, which kept guests fuelled with passed appetizers from the Avalon Hollywood and Snowater, and posing for pictures in the Party Life photo booth.—Elyse Glickman, US West Coast Editor, and Leyla Messian, Correspondent

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Filed by Elyse Glickman

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