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M&S breaks new campaign with Ana Beatriz Barros


NEWS
March 22, 2010/7.04


Twiggy for M&SMarks & Spencer’s new marketing campaign will feature the likes of international model Ana Beatriz Barros, reports Marketing Week.
   Led by actress Caroline Quentin, and football commentator Jamie Redknapp for its menswear ranges, the campaign breaks today in the UK.
   It is not a farewell to Myleene Klass, says the retailer, who will continue to work with the brand on ‘other initiatives,’ said the publication.
   Dannii Minogue and Kris Smith, Lisa Snowdon, V. V. Brown, and Twiggy (above left) also appear in the campaign.
   M&S’s food marketing is also being overhauled, the campaign breaking on the 26th.


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