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Tyra Banks signs with IMG


NEWS
May 21, 2010/3.02


Tyra Banks has joined IMG, according to a release issued by the company. It is the first of several ‘new partnerships between IMG, Banks and Banks’ business interests.’
   Banks had previously been with IMG when starting out in the modelling world.
   ‘The last time I was with IMG, I was set on taking on the modelling world in the high fashion and commercial sectors,’ she says. ‘Now I’m dreaming even bigger but this time for my company as well. Aligning myself with brands that I believe in, and helping them achieve the kind of success they’re looking for, helps all of us as we grow our businesses.’
   Ted Forstmann, chairman and CEO of IMG, says, ‘Her global reach and dynamic personality create numerous opportunities across multiple platforms.’
   IMG has already invited those interested in endorsement opportunities with Banks to contact the firm.
   Last December, Banks said she would end her daytime talk show and focus on film projects.

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