Mini has been present at the Life Ball in Wien for many years, but this is the first time its donated car has been the larger Paceman, a new model that’s essentially a coupé crossover version of the iconic British car.
The Paceman, the three-door sporting version of the Countryman tested by Lucire last year, takes some Mini cues, but reinterprets them at a much larger (and not that mini) size.
This year’s Mini on the magenta carpet has been customized by Roberto Cavalli himself, who unveiled the car at the Rathausplatz. Cavalli follows in the footsteps of other designers who have worked with Mini on the Life Ball, inter alia Kenneth Cole, Francisco Costa, Dean and Dan Caten of DSquared², Renzo Rosso for Diesel, and Diane von Fürstenberg. The car has gold elements inside and out, iridescent paintwork, and (of course) animal prints.
Cavalli, and his wife Eva in the passenger seat, drove the Mini Paceman to the event.
The car had been auctioned earlier for a record €150,000 during the Aids Solidarity gala, with the entire proceeds going to projects combatting HIV–Aids.
The event featured numerous celebrities, including Sir Elton John, Hilary Swank, Melanie Griffith, Barbara Eden, Carmen Electra, former US president Bill Clinton, Anna Netrebko, Erwin Schrott and Fergie.