Pandora’s Black Friday event for the US market is its revealing of its final holiday charm in its Twelve Days of Christmas collection.
The limited-edition charm, called Let It Snow, is in sterling silver, with pavé-set cubic zirconia, and can be worn on a bangle, bracelet or necklace, or styled as earrings.
Pandora says Let It Snow will only be available individually while stocks last. However, it has a Christmas gift set, which includes all 12 holiday-inspired charms and the Pandora Moments barrel-clasp bracelet, retailing at US$500 (individually, the items go for US$715).
In a release, Angel Ilagan, Pandora’s marketing VP for the Americas, notes, ‘Black Friday is an exciting day—for many it’s the “unofficial” start of the holiday shopping season. What better way to kick off the holidays than with a limited edition gift for yourself or a loved one?’
Pandora had revealed a new holiday charm to Pandora Club members, and Facebook and Twitter fans, during November 2013.
Authorized Pandora retailers can be found at www.pandora.net.