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March 21, 2014

Eva Mendes shows her spring 2014 collection at California events

Lucire staff/23.44

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Actress Eva Mendes has launched her spring 2014 fashion collection with New York & Company, at two events in California earlier this week.
   New York & Co. had Mendes as guest of honour at the opening of its new Beverly Center pop-up store at 8500 Beverly Boulevard on Tuesday, while on Wednesday, she celebrated her spring collection with NY&C customers at Los Cerritos Center.
   The earlier event saw guests use Instagram with a hashtag, #EvaMendesNYC, to update a live feed at the store, while the later one saw Mendes pose with the first 75 customers who bought from her collection.
   NY&C says that Mendes was inspired by New York in the spring. The collection features ‘rich blues, oranges, vintage floral prints, and soft, earthy tones.’ Mendes was also inspired by family archives and vintage pieces.
   The range hit stores on March 19, on- and offline, with accessories priced from US$22·95 to US$35·95, separates at US$46·95, US$59·95, and US$64·95, and dresses from US$79·95.

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