Lucire
The global fashion magazine November 3, 2024 
Out now: Lucire issue 49, with free shipping for UK and US

Venez dans le monde réel

November 14, 2022/10.22

Le monde de la mode parle encore de phénomènes virtuels, mais les méthodes traditionnelles vont tenir la distance, écrit Jack Yan […]

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Come into the real world

/10.08

The fashion world is still talking about virtual phenomena but traditional methods are going to last the distance, writes Jack Yan […]

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Bulgari launches B.Zero1 Rock Chain collection; Lilly zu Sayn-Wittgenstein-Berleburg among VIPs

November 6, 2021/11.26

Franziska Krug/Getty Images   Bulgari held an event for its B.zero1 Rock Chain jewellery collection at the Alhambra on Kurfürstendamm in Berlin on Friday, attended by VIP guests including members of the aristocracy, actors, models, and influencers, with rapper Ufo361 (the stage name of Ufuk Bayraktar) providing live music, Alexander ‘Ali’ Schwarz from Tiefschwarz the […]

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Twitter locks Lucire’s account

October 24, 2021/6.33

Pixabay In the space of less than a month, another US social network has shut Lucire’s account down. This time it’s Twitter. When going through the settings to see if Lucire could be verified, Twitter requested that we complete all the information. It specifically states that the date of birth should be entered, even for […]

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Account restored: we’re back on Instagram

October 6, 2021/2.44

Lucire’s Instagram account has been reinstated, with Instagram parent company Facebook claiming that there had been a breach of its terms of service. I am personally thankful for those who responded to me and restored the account. Their email states, inter alia, ‘You can’t attempt to create accounts or access or collect information in unauthorized […]

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Instagram shuts down Lucire’s and others’ accounts with no explanation

September 30, 2021/19.56

A number of Instagram accounts have been shut down with no violation of their terms and conditions, including the account for Lucire.    Activity on social media, especially Reddit, suggests that Instagram has been closing numerous accounts without warning, and barring any attempts at the link they provide to file appeals. One observer on Reddit’s […]

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Chiara Ferragni is Hublot’s newest brand ambassador

September 9, 2021/11.51

Influencer and blogger Chiara Ferragni is the new ambassador for Hublot, joining Pelé, Novak Djoković, Dina Asher-Smith, Usain Bolt, and three Michelin-star chef Clare Smyth.    Ferragni came to prominence 12 years ago with her blog, The Blonde Salad, and became one of the most influential fashion bloggers in the world. She created a fashion […]

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Four faces on the rise getting noticed in social media

June 4, 2021/1.31

Felix Graf Alisia Ludwig Saloni Agarwal Anthony Evans We often look to see where the emerging talent is—once upon a time we identified nascent labels that became big, and we’ve occasionally done it with models and actors, too.    German model Alexa Breit crossed the one million mark on her Instagram, rising rapidly from 2,000 […]

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After the events of January 6, Emily Ratajkowski and others point to the real dangers

January 8, 2021/12.53

Inez & Vinoodh/Kérastase Above: Emily Ratajkowski (centre) in a new promotion for Kérastase, as promoted on her Instagram. But it’s what she wrote on Twitter that’s far more on point with the events of January 6 in the US. When you have US friends on all sides of the political spectrum—greens, Democrats, Republicans, libertarians—you tend […]

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Facebook’s demise wouldn’t affect us much

May 30, 2020/11.14

  Like many other publications, Lucire sends updates to Facebook, Twitter and Mastodon. Occasionally we’ll Instagram an image to a story. However, we’ve had reservations about social media, especially Facebook, for over a decade. In November 2010, we wrote on our Facebook page, ‘We have stopped the automated importing of notes to this Facebook page. […]

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