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News round-up: Paolo Roversi’s Shang Xia images; Lamborghini’s Pirelli Edition; Estée Lauder buys Glamglow


NEWS
Filed by Lucire staff/December 20, 2014/9.39




Shang Xia, a Chinese lifestyle brand, has launched its new Le Chant du Thé campaign images, photographed by Paolo Roversi. Jiang Qiong Er, the artistic director of Shang Xia, with the collaboration of the Fred & Farid agency in Shanghai, and Roversi himself, came up with the concept, playing on the brand’s Chinese roots. Jiang says, ‘More and more Chinese people, after spending so long dominated by western style, have a need to return to their own cultural heritage.’ By linking it to tea, at the core of Chinese civilization, the photographs feature tea leaves and even a pool of tea, alongside the Shang Xia Lan Yue leather and bamboo bag, the Sculpture overcoat in cashmere felt, and Bridge, a tea service crafted in bamboo.


   Italian supercar brand Lamborghini has announced a limited-edition Aventador LP700-4 Pirelli Edition, celebrating its collaboration with the tyre manufacturer. Pirelli has equipped Lamborghini cars since the beginning in 1963, and the Pirelli Edition, for which orders are being taken now, will be available for delivery in the northern summer. Coupé and roadster models are available. The Pirelli Edition features a two-tone colour scheme (matt black detailing combined with a body in Giallo Spica, Rosso Mars, Bianco Isis, Nero Aldebaran, Grigio Liqueo or Grigio Ater, or gloss black for the upper parts of the car and the air intakes, with four matt finishes in Bianco Canopus, Nero Nemesis, Grigio Adamas or Grigio Titans for the remainder). There’s a smidge more information on the new model at Lucire Men.

   Estée Lauder will acquire Glamglow, a Hollywood skin care brand with a collection of high-end treatment masks, with the deal to close in January.
   The current line includes five mud-based facial skin mask products, each targeting a different skin care concern: Youthmud for anti-ageing, Supermud for problem skin, Thirstymud for hydration, Powermud for deep cleansing, and Brightmud for the under-eye area. A range of daily cleansers will appear in January.
   The four-year-old company, originally called Hollywood’s Boutique Secret, already retails in Sephora, Douglas, Neiman Marcus, Selfridges, Harvey Nichols, Bloomingdale’s and, from January, Nordstrom.







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