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August 2, 2014

Miss Universe New Zealand 2014 finalists arrive in Bangkok

Lucire staff/2.33

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Alan Raga

The Miss Universe New Zealand 2014 finalists have left the southern shores, and are presently at the Hilton Bangkok, as they commence their retreat in the Kingdom of Thailand for the following week.
   Since the Miss New Zealand Consortium was awarded the licence for Miss Universe in 2013, the directors felt that the live swimwear segment had to disappear from the competition. However, international rules still required it, so a swimwear shoot on a beach, with a closed set, became the best option for the live telecast that took place last October.
   Miss Universe New Zealand executive director Nigel Godfrey and general counsel Jack Yan were tight-lipped this year about the destination of the retreat, given political changes in Thailand. However, Thailand came on the radar again with the support of its ambassador to New Zealand, HE Noppadon Theppitak, and the top 25 finalists along with a crew departed on August 1.
   The Ambassador sees the retreat as a core part of the Thai–New Zealand relationship, given the high, mainstream interest in the Miss Universe competition in Thailand, and much of Asia. The 2013 finalists’ retreat was extensively covered in print and televised media in Thailand.
   Kiwi lensman Alan Raga is photographing the finalists, who will be wearing Surface Too Deep and Honey & Co. swimwear, in shoots commencing Saturday.
   The Miss Universe New Zealand 2014 grand final takes place at Sky City Theatre, Auckland, on September 18. As with 2013, the public has a hand in deciding the winner, through text voting, and, as a new innovation this year, through an electronic i-vote. See nextmissnz.com/top25.shtml for voting details. Further updates of the competition are on the Miss Universe New Zealand Facebook and Instagram, with hashtags #missuniversenz and #munz14.



Alan Raga

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July 9, 2014

Sponsored video: Tessa Violet’s ode to Venus Snap—and those “wish I’d shaved” moments

Lucire staff/10.30

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A Lucire special promotion


If you can’t beat ’em, join ’em—or at least make deals with ’em. Realizing the reach that the top YouTubers have, companies are beginning to tap into their ready-made audiences, especially if they resonate with their target markets.
   Gillette, which has always impressed us with its range of razors, and was one of the first companies we dealt with who were quite open about shattering the myth that male razors were better than female ones, has hired vlogger Tessa Violet. Violet, who some readers may know as Meekakitty, is a former model, actress and singer–songwriter who is known for her humorous videos and original songs, which can be seen on her YouTube channel.
   The 24-year-old’s biggest drawcard for companies like Gillette would be her million-fan audience on YouTube, and what better way than to show its latest razor, Venus Snap, which you can take on the go, than with a fun ditty from Violet?
   Her catchy Venus Snap song, ‘No More Stubble, No More Trouble’, is an ode to the times when you need to shave spontaneously—those times when things are going great and you realize that it’s probably been a while since the last shave. Violet’s song acknowledges those very moments, and how having the handy Gillette Venus Snap razor can be a life-saver.
   Extending it to social media, you’re invited to Tweet your “wish I’d shaved” moment to Gillette (@Gillette) with the hashtag #InASnap, and Violet could turn that moment into an original song.
   Venus Snap is available from both online and bricks-and-mortar retailers across the US and internationally.


Video sponsored by Gillette

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Filed under: beauty, celebrity, hair, Web 2·0

Ellen DeGeneres to launch E. D., a home ware and fashion brand, for holiday 2014

Lucire staff/7.57

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Above Ellen DeGeneres’s Twitter photo with Bradley Cooper in the foreground, which has been re-Tweeted over 3 million times.

Award-winning TV host Ellen DeGeneres will lend her name to a home ware, ready-to-wear fashion, accessories and pet care items range called E. D., to début as a capsule collection for the holidays this year, with a full collection launch in spring 2015.
   She is working with J. Christopher Burch, founder of C. Wonder and CEO of Burch Creative Capital.
   DeGeneres will provide creative direction while Burch provides brand development and manufacturing expertise. E. D. also has Michael Francis, chief global brand officer, Dreamworks Animation and former global CMO of Target; Marisa Gardini, managing partner of E. D. and former president and CEO of Isaac Mizrahi; and Janet Grove, former corporate vice-chairman of Macy’s Inc. and chairman and CEO of Macy’s Merchandising Group.
   DeGeneres said in a release, ‘I’m so excited to work with Chris and our incredibly talented team on this new venture. I’ve always wanted to launch a line of home goods, clothing and accessories. I already get to be inside people’s living rooms with my show. Now I get to be in their kitchens, in their beds, and in their pants. Wait. That’s not what I meant.’
   Ellen DeGeneres’s show is entering its 12th season and has won 51 Daytime Emmys. Her social media following comprises over 29 million Twitter followers and 15 million Facebook fans. Her Twitter selfie from the Academy Awards was the most re-Tweeted image in history (with three million re-Tweets). She has also received a Peabody Award and an Emmy Award, while her three books have all débuted at number one on The New York Times’ Best Seller List.

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June 10, 2014

The Voice US winner Cassadee Pope is Proactiv’s new celebrity spokeswoman

Lucire staff/13.29

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Cassadee Pope, winner of the third season of the US version of Dutch show The Voice and CMT Breakthrough Video of the Year, is the new spokeswoman for Proactiv.
   Pope is the latest young celebrity that the acne-fighting skin care range has tapped to connect with consumers, endorsing the brand, following in the footsteps of The Voice US coach Adam Levine, Lily Aldridge, Olivia Munn, Julianne Hough, Naya Rivera and A. J. Cook.
   Pope relates her story of using Proactiv’s three-step system in combatting acne in upcoming promotions, where she says a make-up artist put her on to the system.
   Greg Renker, co-founder and co-chairman of Guthy–Renker, the company behind Proactiv, says, ‘Cassadee is a talented singer and songwriter who has gained trust with fans around the world by sharing her vulnerability and fun-loving personality through her lyrics. She is a great partner to share her personal acne story on how Proactiv Plus made her feel, look and act like the powerhouse she is.’
   Her latest single ‘I Wish I Could Break Your Heart’ and number-one début album Frame By Frame are currently available on Itunes.
   Information from Pope’s Proactiv shoot will appear on its Facebook, Twitter, Google Plus, YouTube channel, Instagram and Pinterest, with the hashtag #CassadeeforProactivPlus.

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June 6, 2014

Lucire’s Instagram round-up, June 6: Natalia Vodianova nude to Lupita Nyong’o’s nails

Lucire staff/23.36

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Model Natalia Vodianova made headlines with her Instagram this week, showing off a nude image with her breastfeeding son, photographed by Paolo Roversi.
   The photograph was dedicated to her husband, Antoine Arnault, for his birthday. It was later revealed by Vodianova on her Instagram that the photographer was Roversi, who ‘was one of the first to photograph me all the way back in 2001’, she wrote.
   Maxim was born on May 2—Vodianova Instagrammed his first photo at the time, noting he weighed in at 4·2 kg (9 lb 4 oz).
   Model of the moment Barbara Palvin had a more casual photo spending time with her sister, Anita, posted cycling, while the actress we have dubbed ‘woman of the year’, Oscar winner Lupita Nyong’o, showed off her aqua-lacquer nails and matching cellphone cover from Maui, Hawai‘i.
   Natasha Poly was also lounging by the pool in shades, a leather jacket and scarf, shot in Paris, from which she departed on Friday, and actress Jessica Chastain has been spending time in Roma, checking out the Colosseo (and noting its restoration) and, in another photo, posing with a Fiat nuova 500 (the 1957–77 variety).
   Liya Kebede notes that the only jewellery she wore to the CFDA awards this year was a tattoo from Stone Paris for Colette. Ralph & Russo was in an awards’ mood, when it posted a composite image of Angelina Jolie wearing its designs, wishing the actress a happy birthday earlier this week.
   Model Nina Agdal, too, kept things casual, sharing her images with Vogue Australia after a trip to Sydney, and posting one of them on her ’Gram.

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May 30, 2014

Lucire’s Instagram round-up, May 30

Lucire staff/12.21

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With summer officially arrived in the northern hemisphere, the stylish Instagrams out there are getting more social.
   Barbara Palvin, who is our latest model obsession, posted a shot from the Hôtel du Cap-Eden-Roc prior to the AmFAR Gala, coincidentally the same as the one we published through another source. The model appears alongside Lara Stone, Karlie Koss and Bianca Balti. There are more formal shots, but we love this one for its energy and candidness.
   Doutzen Kroes has also gone for a group shot of four as summer begins, sharing a photograph with fellow Victoria’s Secret Angels Candice Swanepoel, Behati Prinsloo and Lily Aldridge. Kroes, currently pregnant, is pictured with her fellow models holding her baby bump. Kroes, 29, is expecting her second child in July, with husband DJ Sunnery James.
   Heidi Klum is only posing with former Spice Girl Mel B, but has posted four images in one on her ’Gram, as the singer celebrated her 39th birthday in California. Klum, who turns 41 on June 1, gave Brown a shout-out with ‘Love U’ on her Instagram.
   Our other model obsession, Malaika Firth, has been hanging with two ‘Kenyan buddies’, Nellie Kim and Jesca, at Kenya Coffee House in Romford, a café which partners directly with coffee growers in Kenya, and claims to go further than Fair Trade. It’s great to see Firth support an ethical retailer, using her fame to do so.
   Isabeli Fontana, meanwhile, is promoting one of the brands she models for, Morena Rosa, based in her home country of Brazil. Fontana has modelled for Morena Rosa for some time, which she calls one of her country’s most beloved brands. The label reached the million-fan milestone on Facebook, giving Fontana a reason to celebrate on her ’Gram.
   It’s also a beachy scene for model Valentina Zelyaeva, as she gives a glimpse behind the scenes at her Piz Buin campaign, directed by Anders Hallberg with Peter Riis helming the photography. Similarly, influential Swedish-based blogger Kenza Zouiten shows off her figure on the beach in Barcelona in a bikini top by IvyRevel.
   Finally, Bar Rafaeli and make-up artist Moran Stavizki wish fans ‘Shalom Shabbat’ as the weekend begins.

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April 30, 2014

Lorde and MAC collaborate on limited-edition lipstick and eyeliner

Lucire staff/3.02

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Above The new campaign image from MAC, featuring Lorde. Below right Lorde performing at Coachella this year.


Frazer Harrison/Getty Images/MAC Cosmetics

New Zealand’s biggest music name, Lorde, has teamed up with MAC Cosmetics on two limited-edition products available from June 27, 2014.
   The two products to bear Lorde’s name are the Pure Heroine amplified deep plum lipstick, and the Penultimate eyeliner in Rapidblack true black, each retailing at NZ$40.
   The deep plum shade is said to be the musician’s signature shade.
   The products will be available online and at select locations throughout New Zealand.
   MAC has often collaborated with edgy musicians, most famously this decade with Lady Gaga. Cyndi Lauper, Beth Ditto, and Nicki Minaj have also appeared in recent MAC campaigns.
   The brand also worked with Lorde at the Grammys, with MAC senior artist Amber Dreadon (Amber D) creating the singer’s look.
   MAC has hashtagged the campaign MACLorde for social media.

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April 19, 2014

News in brief: Pandora’s cruise; Living Nature’s Lip Hydrator; Chanel appoints Australian make-up artist

Lucire staff/5.09

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Pandora knows the strong culture and following it has, and has invited select customers to join it for a cruise for the third year.
   The jewellery brand’s Unforgettable Cruise is a seven-day cruise where fans can get a sneak peek at the new collection, and experience a styling workshop with Janette Ewen, Pandora’s Canadian-based spokeswoman, and other leisure activities.
   They were joined this year by YouTube fashion and beauty hosts Meghan Rienks and Claudia Sulewski, to join customers in sharing their experiences with the brand, in person and through social media.
   Those attending the cruise were gifted an exclusive, two-tone Pandora charm.
   Its Mothers’ Day and spring collections can be viewed at its website.
   Living Nature has launched its Lip Hydrator with an RRP of NZ$29·50 (left), a certified natural conditioning balm in a lipstick packaging. In addition to keeping lips moist—since they do not have self-lubrication—it can be used as a primer for lipstick to help with application.
   It uses active manuka honey along with plant butters and oils, to create a protective layer for lips. Carrot oil helps with smoothness and mica provides shine. The Lip Hydrator promises to be moisture-rich but does not leave a greasy texture on the lips. It is also literally safe to eat—in line with Living Nature’s other products, it contains no synthetic chemicals, preservatives or allergens.
   Stockists can be found via the Living Nature website or by calling, within New Zealand, 0508 548-464.
   Victoria Baron of MAP Creative Agency (right) is the first Chanel make-up artist for Australia and an official spokesperson for Chanel Australia, for beauty and fragrance, the company announced Thursday.
   Baron was chosen by Chanel’s Paris make-up studio team and is one of 20 new artists worldwide.
   The company says she ‘perfectly embodies the values of the House of Chanel; as a youthful and modern creative spirit.’

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