Lucire: News


September 1, 2016

Doutzen Kroes is new Hunkemöller brand ambassador, with input into her own lingerie collections

Bhavana Bhim/11.21

Franziska Krug/Getty Images

Lingerie brand Hunkemöller announced at a function on Wednesday at the Hotel de Rome in Berlin that Doutzen Kroes is its new brand ambassador. The collections, which have the international model’s design input, will be called Doutzen’s Stories and will give a glimpse of Kroes and the æsthetic she brings to the brand.
   ‘I’m in the fashion business for quite some time now, but I never had the chance to design my own collection. This is an amazing new opportunity for me and I’m really proud to show the world a bit more about me and my passion for lingerie—through my collection for Hunkemöller,’ said Kroes.
   The collection has a diverse range of looks, including bralettes combined with a high-waist slip, a seductive jumpsuit, a slip dress and a kimono. Together with Zoë Price-Smith, the brand’s design director, Kroes introduced her collection with a living installation at the hotel.
   Besides the guests at the event, fans from around the world could follow the show via a Facebook live stream.
   The event focused around a fashion show, in which the brand released the new collection. Hunkemöller’s CEO Philip Mountford revealed Kroes to the audience with a video, followed by a personal appearance of the model on stage.
   ‘I am delighted that we have secured Doutzen Kroes as our new brand ambassador. Doutzen truly represents our brand values and as one of the top models in the world she will help endorse our brand awareness on an international scale. She is a natural, radiant, beautiful, glamorous and, of course, very sexy woman. Over the next two years we will work with Doutzen to design outstanding brand collaborations,’ said Mountford.
   Alexandra Legro, global marketing and communication director at Hunkemöller presented an interview video about Kroes, introducing the audience to her style and personality (below). ‘We are really proud to have Doutzen joining us as our new Brand Ambassador. Her personality and her passions are going to inspire a whole new direction for our products, our marketing and create some truly unique campaigns,’ said Kroes.
   The event and Kroes’s appointment had been teased on social media and on YouTube.
   The first Doutzen’s Stories collection will be released online on October 27, and heads into retail stores on October 31. Prices vary from €14·99 to €44·99. The collection can be previewed on the Hunkemöller website.Bhavana Bhim

Franziska Krug/Getty Images; Isa Foltin/Getty Images

July 26, 2016

News in brief: new releases from Kenneth Cole and Madam C. J. Walker; London Fashion Week on Instagram

Lucire staff/12.11

Kenneth Cole’s Black Bold fragrance, from Parlux, is an evolution of the earlier Kenneth Cole Black. The men’s fragrance, on sale in August, is inspired by New York, and is aimed at ‘the man who will take on any challenge, regardless of the odds and who is brave enough to believe that they can make an impact,’ says the company. Kenneth Cole himself notes, ‘For more than 30 years, the company has embraced the essence of New York—its boldness, its energy, and its diversity. I wanted Black Bold to do just that: to celebrate the confident individuals who are the protagonists in their own personal stories of resilience, optimism, and ambition.’
   Cole collaborated with Firmenich master perfumer Harry Fremont. The new scent has top notes of citrus and herbal tones, rounded out with ground nutmeg and a touch of lotus flower, and finished with elements of wood and leathery musks. The campaign, featuring model and artist David Alexander Flinn, was shot by Gregory Harris. The eau de parfum begins at US$46 for 1 fl oz; US$58 for 1·7 fl oz; and US$76 for 3·4 oz.
   Meanwhile, Madam C. J. Walker Beauty Culture’s Jamaican Black Castor & Murumuru Oils Defining Butter Crème has launched at Sephora and, retailing at US$26. The new hair formula revives and gives body to hair, helping give soft curls. The Crème features murumuru oil, giving a conditioning coating that seals in moisture. It is paraben-, sulphate-, and phthalate-free.
   Finally, the British Fashion Council has joined the Instagram age, and invites netizens to follow London Fashion Week for spring–summer 2017 at @londonfashionweek.

May 27, 2016

Brooklyn Decker stars in new video for Chrysler Pacifica minivan, alongside the ‘PacifiKids’

Lucire staff/21.51

Former Lucire model Brooklyn Decker, now better known for her role in Netflix’s Grace and Frankie, stars in Chrysler’s new campaign for its 2017 Pacifica minivan.
   The campaign sees Decker along with the ‘PacifiKids’, Miles (aged 11), Izzy (10) and Harper (8), explain the new model to her, which is Fiat Chrysler’s replacement for both the Chrysler Town & Country and Dodge Grand Caravan (the latter remains in production for the time being).
   A series of videos will début in advance of the US Memorial Day weekend on Facebook, according to the company. The first video can be found here.
   The PacifiKids understand technology in the way modern children can, and take the viewer through features such as the Pacifica’s tri-pane panoramic sunroof and voice-activated infotainment system.
   Decker is a new mother, having given birth to a boy on September 30, 2015.
   The Pacifica is reputed to be the best in class, keeping Fiat Chrysler ahead in the large MPV segment which it created back in the 1980s.
   Fiat Chrysler says there are two additional videos featuring the PacifiKids. The campaign was created with Chrysler’s social media agency, Society.

May 23, 2016

Lily-Rose Depp announced as face of Chanel No. 5 l’Eau

Lucire staff/11.14

Chanel/Getty Images

Of all the celebs that Chanel could have talked up during the Festival de Cannes, only two appeared on our radar: Gaspard Ulliel and Lily-Rose Depp. It wasn’t that big a surprise that the teenager has been announced as the new face of Chanel No. 5 l’Eau, a new fragrance created by Olivier Polge.
   Depp, 16, is the daughter of Johnny Depp and Vanessa Paradis, and is already the face of the Chanel Pearl eyewear collection launched last September.
   She had already been spotted at Cannes on the 13th for the release of La danseuse (The Dancer), in which she appears, kitted out in Chanel, wearing a black silk bustier dress from its autumn–winter 2016–17 prêt-à-porter collection and shoes from the brand; her make-up was exclusively Chanel as well.
   The announcement from Chanel came at the same time Depp released it on her Instagram, telling the world, ‘I’m so excited to announce that I am the face of the new Chanel Number 5 L’EAU!’
   The new campaign will break in the autumn and will be directed by Johan Renck.
   Other than La danseuse, directed by Stéphanie Di Giusto, Depp will star in two other films: Yoga Hosers, directed by Kevin Smith; and Planetarium directed by Rebecca Zlotowski.
   Paradis has helmed her share of advertising campaigns, including for H&M’s Conscious Collection, and Chanel itself.

May 18, 2016

Sonam Kapoor outshines celebs on Cannes’ day 6; Xiao Wen Ju, Lena Meyer-Landrut, Grażyna Torbicka show global style

Lucire staff/14.59

Stephane Cardinale/Corbis; Venturelli; Andreas Rentz

Sonam Kapoor chose a Ralph & Russo column gown with a feathered cape and train for day 6 on the red carpet at the Festival de Cannes, for the première of Loving. Once again, L’Oréal Paris make-up artists went for a natural look for Kapoor, with the Superstar mascara (in Red Carpet), the Super Liner (in So Couture) and the Cushion Nude Magique foundation in Porcelaine: if you look good in it, why change it? They varied her L’Oréal Paris Color Riche eye-shadow to a Lilas Chéri shade, while the lipstick was another natural Color Riche shade, no. 231. Her jewellery was from Bulgari Haute Joaillerie, with a necklace comprising 16 diamonds.
   Fellow ambassador Xiao Wen Ju (appearing for the French cosmetics’ giant for the first time) wore a cobalt blue Azzedine Alaïa dress with transparent effects, and excitedly told her 200,000 Instagram followers about the experience; German singer Lena Meyer-Landrut wore Yves Saint Laurent to the première and showed a lot of thigh; and actress Grażyna Torbicka wore a stylish gown by Tomasza Ossoliński. La La Anthony wore a Gauri & Nainika gown with a de Grisogono Melody of Colours ring.

May 5, 2016

Ashley Graham, Amanda Bingson and others lead Swimsuitsforall campaign encouraging body positivity

Lucire staff/13.40

Russell James

Online retailer Swimsuitsforall, which specializes in superior, well fitting swimwear for curvy women, has launched its summer campaign, hashtagged #MySwimBody.
   Modelled by Sports Illustrated 2016 Swimsuit Issue cover girl Ashley Graham, activist and model Philomena Kwao, 56-year-old silver fox Nicola Griffin, photographer and mother Jessica Lavoie, and professional athlete and Olympian Amanda Bingson, the campaign kicks off with a video, designed to make women feel empowered, removing the dread many feel when shopping for swimwear.
   Swimsuitsforall wants to encourage women to share a photo of themselves on social media with the #MySwimBody hashtag, proudly showing off their curves, challenge a friend to do the same—with the aim of having 10,000 women take up the cause, regardless of their shape, age or size.
   Graham said in a release, ‘I love bikini season, and I hope the #MySwimBody movement helps every woman feel confident and sexy this summer. I’ll be sharing selfies of my swim body all season long and hope that women across the country feel inspired to do the same.
   ‘Beauty is beyond size, and we are calling on women everywhere to embrace their curves, especially at the beach or by the pool.’
   ‘This is the summer of #MySwimBody, when we are encouraging all women to let go of their inhibitions and lose the cover up at the beach,’ said Moshe Laniado, CEO and president of Swimsuitsforall. ‘Swimsuitsforall celebrates all different body types and we’re so proud to once again be leading a movement that inspires women everywhere to feel confident and comfortable in a swimsuit this summer.’

April 16, 2016

Actress Katrin Heß the latest to pose nude for PETA, promoting veganism

Lucire staff/12.46

Marc Rehbeck/PETA

Courtesy Katrin Heß via Instagram

In the spirit of PETA’s earlier campaigns featuring celebrities who would rather go naked than wear fur, German actress Katrin Heß has posed nude to promote a vegan diet.
   Heß has long been public about her love of animals, running a prize draw last year for a rescue dog.
   Last week, Heß teased fans on her Facebook and Instagram, saying that she would be posing for PETA Deutschland. The German arm of the worldwide anti-animal cruelty group revealed her promotional image today.
   Heß said, ‘My choice to be vegan is not a trend, but a conscious decision for me and my love of animals. Since I do not eat animal products any more, I look at my surroundings very differently. For example, I finally understand that not only dogs, but cows and pigs, are sentient individuals … Every animal has the right to a happy and full life.’
   PETA Deutschland notes that 800 million animals are slaughtered or die in Germany alone for the meat, dairy and egg industries, and thousands of millions of fish suffocate on the decks of fishing boats or are crushed in nets.
   It refers German visitors to its Veganstart website,
   The promotional image was shot by photographer Marc Rehbeck. Make-up was by Emile van Tile, using Paul Mitchell products.
   The shoot’s release, along with a behind-the-scenes video, coincides with the return of Heß in RTL’s Alarm für Cobra 11: die Autobahnpolizei TV show, which celebrated its 20th anniversary in March. It will reach its 300th episode in 2016, although its 291st was promoted as the 300th by the network.
   In anticipation of the anniversary, the network over-enthusiastically removed fan videos that it did not even own from a Facebook group last month, under penalty of perjury.
   Heß joins celebrities such as Christy Turlington, Pamela Anderson, Charlotte Ross, Tamara Ecclestone, Christian Serratos, and Eva Mendes in posing nude for PETA.

April 12, 2016

Rihanna begins eighth week on Billboard Hot 100; Fenty Puma collection nearing release

Lucire staff/9.36


Rihanna has started the week on a high, as she is now neck in neck with the Beatles for the number of weeks spent at number one, thanks to her song ‘Work’, featuring Drake. It is her eighth week on the Billboard Hot 100.
   At the same time, her newest Fenty Puma by Rihanna collection (hashtagged #FentyxPuma) becomes available this month, after its début at New York Fashion Week. Rihanna serves not only as a brand ambassador but as a creative director for the brand. The collection takes its inspiration from Japanese street culture and fashion.
   The singer has previewed some of the offerings from the Fenty Puma by Rihanna collection on her website, noting the availability of the fur slide on April 22.
   Her chart-topping success now puts her ahead of icons such as Michael Jackson, while she rivals the Fab Four and Mariah Carey.
   Rihanna had Tweeted on April 4 about her seventh week on the Hot 100, crediting her faith for her success, something she has never been shy about doing.

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